The Case for Support Webinar

On February 8, 2012, NEEF's Public Lands Program and the Association of Partners for Public Lands hosted a webinar on developing a successful case statement. The video is 57 minutes.

Description of the Case for Support Webinar: At the heart of every fundraising campaign lies the case statement—the fundamental document that outlines your plan and strategy. Without it, an organization’s fundraising will suffer from a lack of direction. It’s the rationale, the reason you’re raising money, and with it you’re communicating to a wide range of your stakeholders why your organization both needs and merits philanthropic support.